Jazz Festival Signage

Suzy Q Doughnuts w/Jackpine
Summer 2014

Our approach to the Suzy Q brand had always been that the doughnut should be the focus. These banners were designed to put a larger-than-life photo of the doughnuts in front of potential consumers as they walked through the festival. Cheeky quotes advertised the doughnuts in a light-hearted way that fit with the company’s character. After putting these signs up at their retail location, Suzy Q saw a huge increase in sales of their coconut & lime doughnut.